Engagement

Q & A: Psychology of Consumer Behavior

Q & A: Psychology of Consumer Behavior

Consumers are inundated with messages from businesses both online and offline today. As a result, it’s more important than ever to build emotional connections between consumers and your brand. To stand out from the crowd, learn marketing and business first and tools second. 

Q&A: Define what sales will look like in 2018

Q&A: Define what sales will look like in 2018

Salesforce uses it. So do Facebook and GE. Design Thinking is the customer-centric innovation process that can transform how you sell. Creating relationships in order to sell something is shallow and will compromise your deal size. Make a genuine connection.